I’m going to preface this post by saying this information is especially for women of darker complexions; however, everyone should be able to learn something from this. I think as a society we tend to make generalizations all the time. There is a certain standard of beauty that has been forced upon us by the media. Straight nose, long hair, beautiful fair skin and ample assets to name a few. These are all generalizations. The one I am going to talk about today is the word Nude. Nude by fashions’ definition refers to a shade ranging from off-white to a pink champagne color.
Although “nude” means naked, the fashion world uses the term to describe a distinct color. Someone may need to wear something “nude” underneath sheer clothing conceal undergarments or under low-cut garments where underwear needs to be discrete. Nude shoes are often used to elongate the legs of someone in a formal gown. Nude lipstick is used to play down over the top eye makeup or overly colorful outfits. But if you consider the color by fashions definition it’s only “nude” if you’re a pale skinned Caucasian. Now don’t get me wrong, I know that nude by reasons definition is any color that when worn can blend into the wearers skin tone and be almost untraceable. But we aren’t talking reason. We are talking about generalizations.
As I stated earlier one nude is not like the other. I constantly see women of darker complexions at makeup counters trying on nude shades of lipstick and I watch them as they apply the pale, milky, and creamy colors on their lips and I cringe. How can I blame them. Open any magazine to a Maybelline advertisement for nude lipstick and the shades don’t vary at all. There you will find a field of tan, beige, sand, and creamy champagne and one or two browns that are almost always out of stock if they are even stocked to begin with.
Please understand that if you want nude lips for a smokey eye, a nude heel to wear with your white dress, or nude underwear for your chiffon blouse it does exist. I urge you to save some of the information in this post. This issue has been on my mind for weeks but it is not until I saw a post on Instagram (@tokenbrowngirl) about a range of undergarments by a brand called Nubian Skin that I felt compelled to write this post.
After reading up more about why Nubian skin decided to start this undertaking I became a true believer. Although Women of color do just as much, if not more spending as any other demographic; our needs are not catered too as much as they should be.
So I went to BeautyCon a few moths back and there was a BareMinerals Shop at the event. Bare Minerals had recently launched a new foundation formula, and they were giving away full sized promotional samples to anyone who got their shade matched. They were offering a whopping twenty shades and I was so excited to be able to try it. As I got closer and closer to the front of the line I realized that of the twenty shades only three or four looked like they may have used melanin as one of the ingredients. Yet still I continued to wait. When I finally made it to the front of the line I was informed that their darkest shade was out of stock. I still informed the representative that I would still like to be color matched so I could purchase the foundation at a later date. After trying the foundation we concluded that their darkest shade was still too light. He then informed me that even if he had the shade available he would not be able to give me a free bottle because the shade didn’t match. I won’t share the thoughts that were going through my mind… I’ll just get back to my blog post.
Needless to say I agree with Nubian Skin. Our demographic is under served. Nubian Skin products won’t be available for another four weeks but be sure to follow their blog and or follow their social media page (Instagram: @nubianskin) for more details and specific dates. The link to the site is also located there.
The popular brand Christian Louboutin released a collection of their popular nude heels for a limited time in a wide range of “nude” colors…
Most of the shades in question have long since sold out. My question is simple. Why should my shade of skin be “limited edition.” No one wants to look like Tyrone Biggums (at least I hope they don’t) unless it’s Halloween. More companies like Nubian Skin need to offer products to cater to women of all skin tones. When you search nude in the sleepwear section of a website I don’t want to see a bunch of beige and tan. Whether it is makeup, shoes, underwear or nail polish. One nude is not like the other.
Companies like Nubian Skin, Black Opal, and Fashion Fair offer great makeup and lingerie options for women of color.
Where do you buy your undergarments?